Zoella and friends: the digital stars taking the book world by storm

It may have caught your attention a few weeks ago that the kids on your nearby school run were sporting rather more fairy wings, hook hands and witch hats than usual. The reason? World Book Day: that time when schools across the country are flooded with little Heidis and Grinches, Gruffalos and Wimpy Kids. This year there was even … Continue reading Zoella and friends: the digital stars taking the book world by storm

Knowit…our youth research panel

We have our very own research panel which is made up of children, teens and young adults all of whom are part of the Swapit community. Our youth panel is available to use for survey sampling or we can take care of all facets of the project from survey scripting to report writing. Our panellists are … Continue reading Knowit…our youth research panel