Analysing Google’s evolving policies for kids app developers

Last week Google announced an important revamp of its policies for Play Store apps that are used by children.  With these changes, Google is addressing many of the concerns voiced in recent years by parents, regulators and advocates about the safety of apps that are marketed to kids. Summary The new Google policy requires apps … Continue reading Analysing Google’s evolving policies for kids app developers

Helping kids developers comply with Google’s Play Store policy update

Last week Google announced an update to their policies for kids’ apps in the Google Play store, with significant impact on kids’ publishers: Apps whose primary audience is children must participate in the Designed for Families (DFF) program, and will only be allowed to use certified ad SDKs or mediate to certified ad networks. Only … Continue reading Helping kids developers comply with Google’s Play Store policy update