Announcing our new CRO for North America – Ben Zagorski

Kidtech is one of the fastest-growing digital markets in the world. With SuperAwesome's US business rapidly expanding, we're adding to the team to enable us to maintain our dominance in the kids digital ecosystem. To that end, we're pleased to announce the appointment of Ben Zagorski as Chief Revenue Officer for North America.  Ben hails … Continue reading Announcing our new CRO for North America – Ben Zagorski

The changing landscape of kids data privacy law and what comes next

Twelve months ago, the primary law protecting children’s data privacy was COPPA in the US. COPPA makes it illegal to capture any personal data on children under the age of 13. In less than a year, this has radically changed. Europe has now passed GDPR. Within this far-reaching set of data privacy laws was essentially a … Continue reading The changing landscape of kids data privacy law and what comes next

The future of tech and toys: SuperAwesome CEO Dylan Collins and Mattel CTO Sven Gerjets at Collision Conference

Mattel's CTO Sven Gerjets joined our CEO Dylan Collins onstage at Collision Conference in New Orleans for a comprehensive discussion on the future of tech and toys in the kids market. Speaking with Leah Hunter of Fast Company, they cover the necessity for creating responsible digital experiences for kids, what a zero-data internet looks like … Continue reading The future of tech and toys: SuperAwesome CEO Dylan Collins and Mattel CTO Sven Gerjets at Collision Conference

How platforms built for kids are allowing them to have a political voice

How platforms built for kids are allowing them to have a political voice

2017 was the year of the “youthquake”. Millennials and Gen-Zers were dismissed as too busy taking selfies and eating avocados to vote; but the UK general election saw the 18-24 year old turnout reach a 25-year high. In fact, there’s been a noticeable trend of increasing youth political participation; from the 2014 Scottish Independence referendum … Continue reading How platforms built for kids are allowing them to have a political voice

How we hire engineers to build kid-safe technology

So you’re interested in joining SuperAwesome. You probably already fell in love with our mission - “Making the internet a safer place for kids” - and our values, and you might have read how last year we ranked as one of the fastest growing companies in UK. You know that investors believe in us, that … Continue reading How we hire engineers to build kid-safe technology

How do kids think about online safety?

Safer Internet Day 2018 SuperAwesome

Safer Internet Day’s messaging this year is to “Create, connect and share respect: A better internet starts with you" - and no one wants this more than the latest generation. We’re proud to celebrate Safer Internet Day on the industry's biggest kid-safe social-content platform, PopJam. With millions of kids engaging with hundreds of channels, we … Continue reading How do kids think about online safety?

The emerging kids trend of Original Characters

Children have always used art to explore the boundaries of their imagination whether that be with finger paint, sketching under the covers - or now, more recently, using digital art platforms and tablets. While Gen X-ers might see something to mourn in the switch from real-life creativity to online exploration, the basic beauty of curiosity … Continue reading The emerging kids trend of Original Characters

Kids’ top five online fears

On PopJam, we don’t collect data on our users. Our kid-safe content sharing platform for under 13s is fully COPPA and GDPR compliant, and we have an active and creative community who love to offer their thoughts on the digital world around them. We started a discussion about what worries them about being online and … Continue reading Kids’ top five online fears

Event Recap: SuperAwesome Digital Kids Upfronts Autumn/Winter 2017

It was standing room only for our Digital Kids Upfronts Autumn/Winter 2017 event held last Wednesday 13 September 2017, with over 120 people from leading UK brands, agencies and publishers in attendance. Held at The Soho Hotel, the event has become a must for anyone who is serious about kids digital advertising. SuperAwesome CEO Dylan Collins kicked off … Continue reading Event Recap: SuperAwesome Digital Kids Upfronts Autumn/Winter 2017

SuperAwesome ranked 8th fastest growing private tech company in Britain

Released yesterday, The Sunday Times Hiscox Tech Track 100 league table has ranked SuperAwesome as the eighth fastest growing private tech company in Britain. This is the first year that SuperAwesome has appeared in the league table which ranks Britain’s private technology, media and telecoms (TMT) companies based on their growth in sales over the … Continue reading SuperAwesome ranked 8th fastest growing private tech company in Britain