Kids’ top five online fears

On PopJam, we don’t collect data on our users. Our kid-safe content sharing platform for under 13s is fully COPPA and GDPR compliant, and we have an active and creative community who love to offer their thoughts on the digital world around them. We started a discussion about what worries them about being online and … Continue reading Kids’ top five online fears

In an era of smartphones, kids are still doing old-school role-play

“Go outside and play” is a phrase used by parents across the world. You’ve either said it, or heard it, a thousand times. But now, in the era of tablets and smartphones and increasing opportunity to have just as much fun inside as out, does the concept of what it means to play need to … Continue reading In an era of smartphones, kids are still doing old-school role-play

Event Recap: SuperAwesome Digital Kids Upfronts Autumn/Winter 2017

It was standing room only for our Digital Kids Upfronts Autumn/Winter 2017 event held last Wednesday 13 September 2017, with over 120 people from leading UK brands, agencies and publishers in attendance. Held at The Soho Hotel, the event has become a must for anyone who is serious about kids digital advertising. SuperAwesome CEO Dylan Collins kicked off … Continue reading Event Recap: SuperAwesome Digital Kids Upfronts Autumn/Winter 2017

PopJam kids create a positive change for Safer Internet Day 2017

Following the huge success of Safer Internet Day across our platform in 2016, we were pleased to support this great cause for the second year in a row. Safer Internet Day 2017 (#SID2017), which took place on Wednesday 7th Feb, called on communities to ‘Be the change and unite for a better internet today’ - … Continue reading PopJam kids create a positive change for Safer Internet Day 2017

Was 2016 really “the worst year ever”? Kids give their opinions

To say that 2016 was a memorable year for the majority of the adult world may be an understatement. Many breathed a sigh of relief as this new year began - but how much did the apocalyptic media coverage of 2016 really affect centennials? We spoke to over 800 8-18 year olds from the US … Continue reading Was 2016 really “the worst year ever”? Kids give their opinions

Announcing PopJam PLATFORM>, the first kid-safe social API

The need for a dedicated social platform to safely engage with under-13s in a creative, interactive and responsible way (versus a 13+ environment like Snapchat, Facebook etc) has been a major issue for too long. Today we're fixing that by rolling out the first phase of PopJam PLATFORM>, a safe-social, COPPA-compliant layer for developers and publishers.  You … Continue reading Announcing PopJam PLATFORM>, the first kid-safe social API

How Tom Fletcher’s The Christmasaurus is enchanting centennials on digital

In the lead up to this highly anticipated holiday season, flurries of festive content are appearing all over the kids’ media landscape. One of the earliest signs of this came from a - perhaps unlikely - combination of snow, dinosaurs, and crumpets, united to form one of the latest holiday-themed kids’ novels: The Christmasaurus by … Continue reading How Tom Fletcher’s The Christmasaurus is enchanting centennials on digital

Emojis, safety tips and 100s of kids: the PopJam UK roadshow

Last week (UK half term), our PopJam team hit the road to meet hundreds of kids and their families. First up was Kidtropolis in London, a fun-packed family event featuring a plethora of activities and entertainment from kids’ favourite brands and personalities. Later in the week, the journey continued to the Digital Kids Show in … Continue reading Emojis, safety tips and 100s of kids: the PopJam UK roadshow

Building the safe social infrastructure for kids (aka PopJam is now live in US!)

Despite almost exponential growth in kids who have Internet access, Silicon Valley has mostly designed products with the assumption that nobody under 13 actually exists. So how do content owners responsibly engage with kids without directing a 9yr-old to a Facebook page? Some history first. Although we have built a lot of products for the u13 content ecosystem, PopJam … Continue reading Building the safe social infrastructure for kids (aka PopJam is now live in US!)

PopJam now reaches over 1 MILLION kids in the UK

NEWSFLASH: 1) PopJam smashed through the 1 million user level last week, now reaching over 30% of 8-12 kids in the UK. 2) PopJam isn’t just about awesome kids brands anymore. Read on to find out how it has become the default safe-social channel for YouTubers to engage with their under-13 audiences.  Since we added PopJam … Continue reading PopJam now reaches over 1 MILLION kids in the UK