The GDPR-K Toolkit for Kids Publishers Part Five: Kid-safe user acquisition

Europe’s new data privacy law, the General Data Protection Regulation (GDPR), will be enforced from May 2018.  This law obliges all companies with consumers based in the EU to enable new data privacy protection. For websites and apps whose audience is primarily kids, additional requirements apply, commonly known as GDPR-Kids (GDPR-K).

Part Five of our comprehensive GDPR-K Toolkit covers acquiring new users and leveraging cross-promotion.

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